A Pelican 1510 case strapped to the back of a truck on an Atlas Mountains road at first light

A Pelican Film · Case Chronicles

The Person
Inside the Case

The case is in every frame of their working life and the center of none of it. That's the film.

You Already Said It

"Pelican is not the story. We enable the stories to happen."

— Pelican leadership, on camera

Case Chronicles is the right idea. The 50th anniversary, the invitation to the community, the Burkard partnership. The format is a submission box. The audience Pelican markets to hardest — working cinematographers — doesn't fill out a form. It watches a film.

The Subject

One DP. One 1510.
Three Continents.

A working cinematographer's carry-on rides on the open bed of a truck through the Atlas Mountains at first light. The DP is asleep against the window. The case has been on every set this year and on screen in none of them.

That is the whole film. We follow the person, not the product. The 1510 is simply always there — the way it is in their real life.

A cinematographer asleep against a truck window at dawn during a shoot

The Treatment

Eight To Twelve Minutes

A slow portrait documentary, the kind a DP will actually sit through. Shot on location, finished for festival. Here is the shape of it.

01 —

The Carry

First light, the Atlas road. The case before the person. We establish the object as a quiet constant before we ever meet who owns it.

02 —

The Work

On set at dawn. The DP loads a cinema camera into the case, gaffer tape and all. The labor, the cold, the routine of a real production.

03 —

The Person

The portrait. Why they do it, what they carry, what they protect. The case earns its place by never asking for the frame.

A cinematographer packing a cinema camera into a Pelican case at dawn on set

Distribution

Built To Travel
Past The Trade Show

One hero film plus two to three vertical cutdowns, a stills set, and a B&H retail cut. Festival-eligible finish. A film ICG and ASC members watch and pass around — brand authority Pelican can't buy with booth spend.

Why Authored, Not Generated

Pelican sells to the most visually literate buyers alive — DPs, war photographers, people who frame images for a living. They spot synthetic footage on sight. AI can render a case on a seamless. It cannot sit in a real truck at 4am and wait for the DP to fall asleep against the window. For this audience, that difference is the entire film.

The Path

Start Small. Prove It. Expand.

Entry Wedge

Site Section + Pilot

A film-forward Case Chronicles section for pelican.com plus a scoped single-DP pilot. A low-risk first yes and an on-site asset from day one.

from $25K Start Here

Flagship